POW
POW All Day Sock
POW All Day Sock
Lightweight merino comfort built to go the distance, on snow or off.
3 in stock
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About This Product
About This Product
All Day Sock | Merino Comfort From the Street to the Summit
Some socks are built for one job. The All Day isn't one of them. Pull these on for the dawn patrol drive, wear them through a full day of laps, then keep them on for apres without a second thought. This is the sock you reach for when you don't want to think about your feet at all — just light, breathable comfort that goes wherever the day takes you.
Key Technical Features
- Merino Blend: Naturally temperature-regulating and odour-resistant, so your feet stay comfortable whether you're hiking in or riding all day.
- Targeted Cushioning: Low-profile support built into the back heel and toe absorbs impact exactly where boots create the most pressure.
- Seamless Toe Construction: No bulky stitching to rub or irritate, just smooth comfort from first lift to last run.
- Ribbed Fit Panel: Keeps the sock locked in place inside your boot, so it won't bunch or slip as you move.
- Shin Cushioning: Extra padding where your boot cuff sits, reducing pressure points on long days.
- Breathtech Technology: Moves moisture away from the skin to keep feet dry through high-output days.
Why You'll Love It
For riders who live in their socks all season — whether that's a full day in the boot pack or a casual day around town — the All Day delivers lightweight, low-bulk comfort without sacrificing support where it matters. Slide them on in the morning and forget about them until you take your boots off at night.
Buy Now at Welcome Boardstore for the best in authentic snow gear and apparel. For more snow tips, news, and brand deep-dives, check out The Welcome Journal.
Shipped Within 24 Hours
Shipped Within 24 Hours
Order by 12pm Mon-Fri to receive same-day DISPATCH
Order after 2pm and receive next business day DISPATCH.
To recieve your order before Christmas, order BEFORE THE 21ST! Orders placed after this date may not arrive on time.
Our full shipping policy can be found here
Free Returns & Exchanges
Free Returns & Exchanges
Free returns are granted if you receive an item that is faulty, or is not as described.
We do not cover return fees if you change your mind or order incorrectly.
We only accept returns to us within 14 days of date of receiving, in the condition that you received it and we will happily exchange it or issue a refund. *Conditions Apply.
PLEASE NOTE: Sale items are offered at significantly discounted prices so please choose carefully as we WILL NOT offer exchanges or returns on sale items.
Our full return policy can be found here
Happiness Guarantee
Happiness Guarantee
We want you to be happy with the product you buy, so all our products offer a 12-month repair and replacement warranty for factory defects or manufacturing errors.
All warranty claims and repairs must only be assessed by the manufacturer and/or manufacturer's representative and will be repaired, replaced, or credited at their discretion excluding any shipping fees.
A valid proof of purchase will be required for all warranty claims.
Contact us on support@welcomeboardstore.com.au or call 039781472 for more information.

About POW
POW is a snow and outdoor brand built on relentless attention to detail in handwear, headwear and accessories. From the first prototype to the final stitch, every piece is tested in real mountain conditions by riders who demand performance without compromise.
That same philosophy carries through the Performance Merino range, where natural fibre meets technical construction to keep you comfortable from the car park to the chairlift and everywhere in between.
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