Elude is the men’s and boys’ snow label from the same Torquay family business that makes Rojo. They have been in it since 1987 — coastal Victoria designing for Australian mountains, which means wet snow, sharp wind, and gear that has to work at Falls and Hotham, not just look good in a lookbook.

Welcome Board Store stocks Elude jackets, pants, fleece and beanies, all sitting in our Mornington warehouse.

Outerwear

• Elude Terra Firma Mens Jacket — a proper snow jacket with the kind of weatherproofing Australian resorts actually throw at you.
• Elude Mens Intercept Pant — the matching pant; a straightforward all-mountain cut.

Fleece & accessories

• Elude Mens Microfleece 1/4 Zip and the 2023 Boys Microfleece 1/4 Zip — mid-layers for under a shell or for the carpark.
• Elude Microfleece Neckwarmer — the gap-filler everyone forgets until the first chair.
• Elude Switch Beanie and Fresh Tracks Mens Beanie — headwear from the same Torquay loft.

Australian designed, sitting on an Australian shelf. Shop Elude at Welcome Board Store.